White Lightning

The White Lightning Story.

In 1994 Paul Maples, a retired research chemist was determined to find a way to end the messy inconvenience and performance inefficiencies caused by the dirt, grease and grime build up on his chain. He set out to develop the first and only chain lube that would 'self-clean'. Clean Ride™ is that product; the original White Lightning chain lube. Clean Ride has become world renown because it actually repels and sheds dirt and grime from your chain and parts while you ride. It was, and is, so unique it has been awarded four patents.

Since then White Lightning products have grown to become recognized globally as the brand that means 'clean riding'. From Clean Ride to Epic Ride™ to Wet Ride™ - all White Lightning lubricants perform better and stay cleaner longer than those of the competition.

In 2000, Paul sold White Lightning to Hank Krause, who had been innovating and developing performance enhanced bicycle lubricants since the mid 1980's. Hank and his team took over, and with continued collaboration from Paul, the result has been a steady stream of innovative new products and product improvements.

Two of the latest new products are Clean Streak™ and Wash & Shine™ - both are products that make cleaning your bike an easy task to accomplish and build on White Lightning's commitment to deliver a 'clean ride' to every cyclist.

Although White Lightning has grown to become the best selling bicycle lubricant in the USA and enjoys strong sales and popularity in over 15 countries, we remain a small and passionate company, focused on making each and every one of our products to very exacting standards. We hope you'll try them out on your next ride - we know you'll be impressed!



		News

The White Lightning Story. In 1994 Paul Maples, a retired research chemist was determined to find a way to end the messy inconvenience and performance inefficiencies caused by the dirt, grease and grime build up on his chain. He set out to develop the first and only chain lube that would 'self-clean'. Clean Ride™ is that product; the original White Lightning chain lube. Clean Ride has become world renown because it actually repels and sheds dirt and grime from your chain and parts while you ride. It was, and is, so unique it has been awarded four patents. Since then White Lightning products have grown to become recognized globally as the brand that means 'clean riding'. From Clean Ride to Epic Ride™ to Wet Ride™ - all White Lightning lubricants perform better and stay cleaner longer than those of the competition. In 2000, Paul sold White Lightning to Hank Krause, who had been innovating and developing performance enhanced bicycle lubricants since the mid 1980's. Hank and his team took over, and with continued collaboration from Paul, the result has been a steady stream of innovative new products and product improvements. Two of the latest new products are Clean Streak™ and Wash & Shine™ - both are products that make cleaning your bike an easy task to accomplish and build on White Lightning's commitment to deliver a 'clean ride' to every cyclist. Although White Lightning has grown to become the best selling bicycle lubricant in the USA and enjoys strong sales and popularity in over 15 countries, we remain a small and passionate company, focused on making each and every one of our products to very exacting standards. We hope you'll try them out on your next ride - we know you'll be impressed!